When you see a doughnut logo, you will know that it is a doughnut store, and by the design if it is familiar you may even know the name of the store that sells that doughnut.
That is the importance and significance of a logo to a certain business or company, an identifying mark that tells you what the company is, what product or service it sells or provides, and everything else that it stands for. For a beginner, if you are planning to create a logo and wants to do it yourself, there are certain factors that you should know to bring that kind of effect to consumers that you want to target.
Find an inspiration as you visualize your logo design and open your mind to different ideas, and do not be afraid to ask recommendations and suggestions from friends, family, and colleagues as they may have great ideas that can help you. Aim for uniqueness and simplicity in your design, do not go beyond or even underdo it as it may not be effective as you expect it to be, simplicity always works best.
If the kind of business that you have is something serious, say a law firm, create a logo that projects as well the personality of the business, something serious too and more formal. Your choice of color, font style, and size, even the figures should be visible, recognizable, clear and concise no matter the size of the logo to give it a better distinct identification.
You will not be able to get it right the first time, therefore, be patient and evaluate, recreate, redraft, and make adjustments until you get the one that will be perfect for you.
To better help you achieve your goals in making your own logo, there are several application software tools or logo makers that you can check out and see which is best for you to use that is user-friendly and efficient. You can try to find something that is cost-effective and within your budget, according to your needs and skill level but do not rush things especially if you are a beginner.
But you can always compare services, program or software usability, and efficiency of the tools effective for you and find websites that can greatly help you improve your design.
It is a good idea to start making an identity of your business by creating a DIY logo that says everything about your company, therefore, make the most appropriate one that suits all preferences.